google sitemap generator

Google has a new tool .. Google SiteMap Generator, what makes it different from other site map generators is that it also monitors your webserver traffic. Try it out

http://code.google.com/p/googlesitemapgenerator/

More tools to optimize your sites

Here are some more tools that will help you analyze and optimize your site

UrlTrends: URL Trends  is one of my favourite tool to analyze any site. Just enter the url and it will provide you with a trend report which includes  link popularity, PageRank™, Alexa Rank, keywords that you can find the site by and more. And its all summurized in easy to understand charts and graphs.

SEO-Browser - SEO-Browser is another nice tool that lets you see how your site looks to a search engine. It strips your site to a bare minimum without any fancy stuff.  

SEO Workers SEO Analysis ToolThis SEO Analysis Tool will  help you analyze and measure the ranking potential of your web pages including meta tags, keyword density and load time.

Seekport Seekbot - Seekport Seekbot analyses your sites  metadata and textual content. The quality of the element is not evaluated however

Find the sites hosted on your shared IP address

Ever wondered how many or what sites are hosted on the same ip address that your site is hosted.  Domainbyip makes it really easy to find these sites.  If you know you ip address for your shared host enter it on DomainByIP and it will list all the sites that are hosted on the same IP. If you dont know your ip address, domain by ip has the answer for that too. DNS name look up will find the ip for your site. I think this tool might come in handy.

You might ask what this has to do with Search Engine Optimization. Even though search engines dont mind multiple sites hosted on the same IP address, your ranking might be affected if there is a spam site hosted on your shared IP.

To avoid this problem I recomend hosting your site on a dedicated virtual server wiht a dedicated ip, since they are very affordabe now.

Google’s SEO keyword suggestion tool

Google’s SEO keyword tool provides an awesome way to optimize your articles and  site for search engines.  I think this is a must for everyone’s SEO Tool Kit.

When you write an article with search engine optimization in mind, it is always good to use synonyms of your keyword through out the article.  Google’s keyword suggestion tool makes that a lot easier. This program provides you with two options either you could enter the url for the site and google will suggest keyword and phrases based on the sites content.  The other option is to enter a keyword or a key phrase and google will analyze the phrase and provide you with relevant keyword and phrases.  This tool also provides you with monthly and average search volume for each word.

In conclusion Google’s keyword suggestion tool  is a must have for anyone who is interested in search engine optimization.

Convert 404 links to quality inbound links

No one likes 404 links or page not found links. There is an easy way to convert them to good inbound links using Google Webmaster tools, which will result in a good user experience.  If you haven’t already , sign up for Google Webmaster Tools.  Then from the crawl error report for your site and identify the dead links.  If there are any in-site 404 links fix them.  For external page not found links try to contact the site webmaster to see if this can be resolved.  Another option will be to set up 301 redirects for the external links that cannot be fixed.

This post is todays SEO Tip of the day

SEO tools for your site

Tools to Analyze your site for SEO

A list of SEO tools that will analyze your site and  help you optimize and improve the website for Search Engines and  for a better user experience.

Website Grader: Website grader gives you an overview of you site in terms of usability and search engine friendliness. It also grades your site on different factors. The report gives you recommendations on how to improve your site, for example if the title or the meta tag description is too long or missing. Web site grader takes many factors into consideration like back links, outgoing links, rss feeds, subscriber, etc when assigning a grade to your website. All these factors are extremely important for Search Engine Optimization. The report also includes Google page rank, Alex rank, etc. In conclusion it provides a score that incorporates things like website traffic, SEO, social popularity and other technical factors. It also provides some basic advice on how the website can be improved from a marketing perspective.

Semrush: Semrush helps you discover competitors’ sites with common Google keywords, or keywords for any site. It also helps you to find potential advertisers.  Other features include getting estimated SE and AdWords traffic for any domain. This is an extremely helpful site for any one who is interested in SEO.

Google Webmaster Tools: Google Webmaster Tools is an awesome tool that provides you with statistics and a nice report about your sites visibility on Google. This gives you an ability to submit your site map to Google, which will help google understand your site better and  point google to hard to find and new pages on your site. The most awesome feature is that it will list all the the links that causes 404 pages.  Webmaster tools also shows the keywords that you site is listed for and the position for each keyword.  Other features include setting Geographic Target, preferred domain, option for enhanced image search and Crawl Rate.  I strongly recommend everyone to start using Webmaster Tools.

Google Analytics: Google Analytics is a completely free tool that helps you analyse your visitors. This is a must have for every webmaster, adding GA to your site is as simple as adding a little java code with a unique tracking number to your page. GA analyses and breaks down your traffic to multiple sections like location, time on site, exit pages, entry pages. Other reports include traffic sources, which is broken down further into organic traffic, direct traffic and referral sties. GA also  integrate your AddWords account, which is a nice feature that allows you to track conversion rates. All these features makes this tool an extremely helpful SEO tool.




WordPress and SEO

Wordpress and Search Engine Optimization (SEO)

WordPress is a blogging tool or platform that’s easy to use and SEO friendly out of the box. It is easy to install and most of the web hosts will install if for you upon request. The Latest version of WordPress, version 2.7 allows you to change the urls from default to a more SEO friendly URL under permalink Settings.
Plugins also make WordPress Search Engine or SEO friendly. The most usefully SEO plugins for wordpress are as follows

All In One SEO: This plugin helps you add custom page titles, keyword, meta tags, and description to any page or post easily.  It also automatically optimizes your titles for search engines.

Head Space: Head space is like All In One SEO on steroids, you can configure meta data for pages, 404 pages, seach pages and posts.  It also provieds an easy way to add Google Analytics, Google Webmaster, Google section targeting, Feedburner Stats Pro, Yahoo site explorer and much more.

Google XML Sitemaps: This plugin proves an easy and efficient way to create a site map, it can also create and edit robot.txt. This plugin also notifies google, msn and ask.com aobut changes in your site map automatically.

Yet Another Related Posts Plugin: This will add related articles to you posts and it is highly customizable.

AskApache Google 404: This plugin allows you to edit you 404 page to be more SEO friendly. For this plugin to work you need a google API Key

Simple Search Engine Optimization (SEO) Strategies that works

Search Engine Optimization always starts with good, original and unique content, and also providing an easy way for users to navigate your site.  Being said that other factors also play an important role in optimizing your web site.

Let start with the Domain Name, try to find a domain name that is suitable for the content or products on your site.  Also register that domain for at least 2 years,  five or more years  will be optimal but if you are trying to reduce start up costs 2 years is the bare minimum.

When you start building the site try to do everything correct the first time. Start with using good and accurate page titles for the main page and every other pages. The title of the main page should include the main focus of  your content or products. Search engines usually bold or highlight these terms when user does a search.

Don’t forget to add unique and accurate meta tags, search engines might use them as a summary if it matches the user query. If you have multiple pages don’t use the same meta tag for every page, try to have a unique tag for each page.

Have a good URL structure, i.e . don’t name the page mysite.com/page1 or mysite.com/p=30, change it to something more descriptive like  http://letsseo.com/2008/12/24/simple-search-engine-optimization-seo-strategies or  http://letsseo.com/seo-articles/simple-search-engine-optimization-seo-strategies
That give the user an idea on what the content might on your page.

Create menus that are easy to navigate and also have some form of breadcrumbs on every page.

When writing articles use keywords that are relevant and also try to use these keywords in the url, but don’t over stuff the article with keywords. Use heading and paragraph tags is also a good practice, i am not sure how much effect this has on the search engines but it is good practice.

When using images use alt text, and use relevant names for the image file.

Create a site map for your site, this will be helpful for search engines to index your site, which inturn will provied better page rankings and more organic traffic.

Finally submit the site to search engines and relevant  directories, I recommend manual submission.

There are a lot of free and useful tools like Google webmaster tools and ,  Google Analytics that will help you optimize your website. These tools helps you understand how google sees you site.  There are other useful tools and tips  that I will go into detail on my future posts.

Disclaimer*. Like I said on my About Lets SEO page i am not a Serach eingine optimiztion expert but these are just suggestions that i think will provide a good experience for the user and a better listing in the search engines.