No one likes 404 links or page not found links. There is an easy way to convert them to good inbound links using Google Webmaster tools, which will result in a good user experience. If you haven’t already , sign up for Google Webmaster Tools. Then from the crawl error report for your site and identify the dead links. If there are any in-site 404 links fix them. For external page not found links try to contact the site webmaster to see if this can be resolved. Another option will be to set up 301 redirects for the external links that cannot be fixed.
This post is todays SEO Tip of the day
